About Us

Saving lives for a living

Established in 2000, Safequip is recognised as one of the leading suppliers and manufacturers of water rescue PPE and equipment, with a reputation for “Serious Products for Serious Users”.

To enhance our brand profile we have introduced a NEW Safequip product brand, IONIC, representing Innovation by Design. The new IONIC brand with its distinctive logo will become more visible on our products, giving them a fresh desirable appeal.

Through constant innovation and product development, we have recorded a number of Industry First’s which include: First to launch a dedicated Rescue PFD with integrated Crotch Straps certified to ISO: 12402; First to launch the hugely successful “Flood Suit” used by many rescue organisations; First to introduce a dedicated quick release water operations safety boot; First to supply telescopic wading poles and first to design and supply specially designed emergency services inflatable lifejackets.

Our professional users work in environments where the reliability and durability of their equipment is critical to their safety and the safety of others. Industrial marine workers, the Coast Guard, Public Safety Professionals such as Police Officers, Firefighters, and Water Rescue Teams – we are “Trusted by the Best”.

At Safequip we create solutions catered to their specific requirements, our company ethos is that rescue personnel deserve only the best equipment that delivers optimal performance time after time while they are doing what they do best – saving lives.

Alongside our own “IONIC” branded water rescue products, we also represent a number of premium brands which include: Streamlight Lighting, Petzl, Kask Helmets, Petrogen Hot Cutting Systems, Edelrid and Team Wendy Helmets. We also have a wide network of additional suppliers which provide us with a range of complimentary products, allowing us to provide a “One Stop Shop” option as well as providing both servicing and product support throughout the working lifespan of the products we supply.

We offer more than just products – we provide trusted, reliable and comprehensive solutions that are among the most innovative in the industry.

Many are researched, designed, tested and manufactured right where they are conceived. We are proud to be one of a very few companies in the industry that controls the entire product cycle, from initial research and product prototype design, to product testing, final production and quality assurance.

Safequip has an excellent track record in the industry and is a company that you can trust.

For Professionals, by Professionals